[?] Subscribe To This Site

Postcard Marketing

Innovative, Funky & Cutting Edge...
"But It's Only a Postcard!"

Research "Cutting Edge" Postcard Printing Services.

Postcard marketing is an innovative small business marketing strategy that’s very much under-rated & under-utilized & postcard printing is not super expensive.

Direct mail postcards are a great idea & one of the more cost effective options.

A well crafted campaign can be very successful.

Types of Postcards.

Back in the 1800s, the only postcards delivered by the local postie were strictly personal and definitely of a non-business nature.

Over time, as the advertising world continues to dream up more postcard marketing ideas, they have evolved into a very useful marketing tool.

They're now considered to be one of the more creative marketing ideas. With today’s technology, postcard printing can include the recipient’s name in text or incorporated into the graphics.

Using the advantages of print for marketing your
business is a smart move.

And get this, you can even print a photo of the person you’re sending it to… how good is that?

Here’s more benefits -

You can handwrite your message or you can have them professionally printed

They can feature a picture, a drawing or even a map on one side with the address, message and stamp on the other

You can take advantage of the space by printing on both sides, as long it conforms to postal guidelines

You can be boring and use white stock paper, or you can make it exciting by using colored stock or decorated cards

Your logo can be featured along with your contact information

You can even print the postcards yourself using a computer program

You can even get postcards that are reversible which allows the receiver to send it back to you

Some Advantages of Postcard Marketing

It’s true that you can’t really say much on a postcard, but sometimes less is more.

Say what?

Sometimes you really don’t need to say much at all. A couple of big, bold words can do the trick –

50% OFF EVERYTHING!

Kinda gets the point across don’t it?

Including postcard marketing in your small business marketing plans has many advantages -

Your message will be short, benefit laden and to the point

Overall, sending a postcard is cheaper than an envelope and a letter

With clever design & presentation, the receiver will be compelled to read the postcard, without the need to open anything

If you haven’t tried postcard marketing, what are you waiting for… c'mon give it a go!

It’s an awesome, funky marketing method that's easy on your wallet, simple to implement and has great impact.

Modern Net-Wit:

"Everyone who's ever taken a shower has an idea. It's the person who gets out of the shower, dries off and does something about it that makes a difference"

..................................................................................Nolan Bushnell

Return from Postcard Marketing page back to Low Budget Marketing Methods home page

footer for postcard marketing page